Oct 29 2007
Google Proves Website Traffic Not the Key to Domination…
If you think that getting “hits” (website traffic) is the key to dominating your industry, take a lesson from Yahoo. Yahoo is currently the top viewed site on the Internet but despite the eyeballs, they’re a distant contender to Google’s domination.
Read more at eMarketer and HitsLink.
Popularity: 17% [?]
Even if you weren’t my sis, I’d still love ya. You find all the good evidence to prove that all those ramblings of mine aren’t just nutty ramblings after all. (Shhh, no comments from you DaddyPapersurfer, you’re just a head case, remember?)
I wish more bloggers understood this. So many people are out for just the hits, when they don’t realize that hits alone doesn’t mean a thing. It might get you on some lists, sure… but if people aren’t coming back and reading more, staying, or willing to link back to you because they either want others to know you’re a good read, or because they want to share something wonderful they read at your site, then you’ve still got nothing.
Kind of like a store that gets lots of “window shoppers” but no buyers. Who wants that?
So all those people who employ cheating methods to get traffic (no need to explain them and give ideas now, is there) are really just cheating themselves out of the satisfaction of getting the “buyers” and not just the “window shoppers”. It’s a false sense of accomplishment. I know when I land upon a blog full of posts that are nothing but link exchanges and traffic sucking attempts, I usually leave and don’t go back. I don’t even mind a person who throws in a few monetizing posts here and there if they’re woven into the threadwork of the blog seamlessly and well. But when a blog is obviously just about hits and not much real content that might entertain or inform me, off I go to someone with less hits but more substance.
So thanks for finding the stats to agree with what I’ve thought all along. You’re a gem! I can now go blog about what I want and not worry about hits.
You’ve got that right. People go to Yahoo and end up clicking on all the celebrity news, etc… and then go to Google to actually FIND stuff. lol. So Yahoo needs to decide if they want to be an information portal or a search engine.
As an information portal, they have good eyeballs… but as far as search goes, they’re leaving the market open for Google to dominate by having too many distractions to the search process. Really, Google doesn’t have any competition as far as straight search goes. Yahoo is trying to be ‘everything to everyone’ while Google is focused on ’search for searchers’
Diversification prohibits domination.
Gah… I’m failing my own “short sentences and few complex words” rule. lol
Yeah.. and notice how I managed to turn that around to apply to my own little corner of the world. LOL.
I agree with you about the Yahoo/Google thing. Deciding what you are is a good thing. Sticking to it is even better. That’s why Google is a verb that means “to find or search for stuff”.
LOL on turning it around. Hey, if it fits, it fits…
What’s even funnier about Google becoming a verb is that it all stemmed from a spelling error. The name was inspired by the word “googol” a number that is equal to 1 followed by 100 zeros and expressed as 10100. But when they were registering the name, they didn’t check the spelling… and Google it was. Now a mis-spelling is a verb. Too funny.